Create explanatory videosthat crack your topic.
Are you looking for new ways to explain your complex topic in an outstanding way? We'll crack your nut with disruptive storytelling and innovative explainer video designs. We not only get to the heart of your topic, but also create your explainer video 2.0 in an understandable, captivating and convincing way!
Your explainer video 2.0 could look like this!
Whether it's a new product, a groundbreaking project or internal processes like onboarding - we've successfully cracked almost every topic in +1,500 explainer videos for our +200 clients. Give us 28 seconds and be inspired by our best projects...
Make the difference with our explanatory videos !
The explainer bear is finally dead - at least for us. We produce the next generation of explainer videos. With everything it takes to catch and inspire target groups.
Cracked complexity
Like cracking a nut, we make the core of your topic visible. Whether it's an abstract topic or a complex process. We always think from the perspective of your target group and make it tangible and understandable for everyone.
Disruptive storytelling
We don't tell the same story about Paul having a problem for the hundredth time. We are looking for the best storyline for your topic - one that is new and breaks with old patterns. And one that achieves one thing above all: Attention!
Outstanding video design
There are far too many explainer videos - so the design of your video should definitely match your brand. We develop your own individual and outstanding video style to suit your target group!
"Klaus and his team have already implemented many projects for Lufthansa Cargo. The results are outstanding and creative. I particularly appreciate his strategic advice and the always extremely pleasant cooperation"
"Working with Klaus and his team is a real pleasure. He is innovative and very professional. He understands perfectly his clients needs but even more important values and specificities."
"The results of Nutcracker's work are excellent and the collaboration is uncomplicated and friendly. We will definitely work together again!"
The Nutcracker Style Guide: Discover the latest video trends and designs.
Be inspired by the endless possibilities of our unique video designs. Individually conceived and developed for every customer and every project. Just click through and take a look!
Explainer videos were yesterday, today there's hybrid! This puts your explainer video on a much more real and credible footing: by using photos and real people, your video looks more authentic and much more modern. The whole thing is garnished with smart infographics and typography.
It can also be tricky - with an explanatory video produced using stop trick or stop motion. Here, objects are moved by hand, frame by frame. Usually combined with an animation, the result is an attention-grabbing video that is second to none.
Telling a good story from the perspective of a character - that's what this style does. It doesn't necessarily have to be a person at the center - we have already invented various characters: from a drop of blood that has come to life for the topic of blood donation to a poor eye for digital glasses. There are no limits to the imagination here.
Do you have a product that simply has to be seen, understood and discovered in three dimensions? Then join us in the 3rd dimension. In this way, physical products in particular, but also abstract processes, can be staged in a visually spectacular way.
The best of the creative worlds come together here: loose illustrations, handwriting, tactile surfaces and shapes as well as real photos. This style is highly emotive and is therefore particularly suitable for social and societal issues.
Do you have a product that simply has to be seen, understood and discovered in three dimensions? Then join us in the 3rd dimension. In this way, physical products in particular, but also abstract processes, can be staged in a visually spectacular way.
Animated characters are conquering our real world - this is a very hot trend. We have tracked this down and have already implemented it in several projects. Animated characters are inserted into real-life images and animated. An absolute eye-catcher!
Do you remember the uncolored drawings from your first coloring book? In the meantime, however, the linear style has evolved; the colorless component is no longer decisive by definition. In explanatory videos, the linear style is often used to tell stories in a reduced but elegant mix of lines, colors and shading.
How can we help you?
Let's talk or write. We'll be happy to produce your explainer video. We will create a personalized offer for you with initial ideas for implementation.
Producer
We're real understanders and doers - let us crack your topic.
We create your premium-level explainer video for you: with the know-how from +2,000 projects and the passion of +15 creative minds. Multiple awards and millions of clicks.
Everything from a single source
From consulting and strategy to creation, animation and distribution.
Smart investment
The assets of an explainer video can easily be used to create many other advertising materials such as short videos or flyers.
Immediate start
No waiting or blah blah blah - with us, your project starts as soon as you place your order. Express delivery is also possible.
Individual style development
Nothing off the peg, whether hybrid, vector 2D, 3D or stop motion - we can do it all!
Brand experts
15-strong agency team with extensive brand and corporate experience - from concept developers to motion designers.
Premium explanatory video
Many years of expertise, creative excellence and holistic individual solutions - for internal and external communication.
We are excellent
Take a look behind the scenes: how our explainer videos are created!
First the idea, then an infinite amount of passion and heart and soul! The result is a unique explanatory video that makes a difference for TAFEL Germany.
Individual style development
Handmade videos
Immediate project start and planning security
100% in-house production for premium quality
Explanatory videos that are 100% convincing. With a clear message and individual motion design.
Whether for explaining a complex process, internal communication with employees or your project pitch - our explainer videos creatively cover a wide range of communication occasions. Immerse yourself in our most diverse premium projects and be inspired!
Have a premium explainer video created:
Your 3 advantages
With animated moving images, you can enrich your brand on many levels and all channels, but also benefit enormously and achieve real results.
Save time & effort!
An explainer video uses voiceover and images to convey complex content in an easy-to-understand, short format. This way, your core messages are delivered quickly and directly.
Communicate more efficiently!
Many studies have proven it: Explanatory films are far more memorable than texts. That's why they are the perfect stylistic device to present yourself unmistakably to your target group.
Win customers!
Nothing can emotionalize as well as a good explanatory film. At best, its audiovisual implementation generates positive feelings and lots of likes. This can turn interested parties into real customers.
"Likeable and honest. Klaus Schwope and his team at Nutcracker manage to develop a small story from any task, no matter how complicated, and to implement it creatively and with style. A clear recommendation."
"Professional and fast cooperation, the result was designed incredibly creatively on our own initiative and was even completed well before the deadline despite the tight time frame. Completely satisfied and highly recommended!"
"I value not only the creativity but also the conceptional work. Putting a lot of focus on the concept, helped every time to build ground for a solid strategic approach, which was then turned into a beautiful and creative work. Can fully recommend Nutcracker as a professional and fun partner to work with."
Your explainer video nut - our crunchy process.
We advise you personally, always keep your objectives in mind and find the perfect approach for your project. Because we know exactly what inspires and convinces target groups. Your explainer video production can begin - and this is how it works!
Briefing
First of all, we ask lots of questions to get to the bottom of your topic. Once we know and understand every detail, we can crack your nut.
Concept
Now we find a concept that really gets to the heart of your topic. Then we develop an individual and outstanding video design.
Production
And action! Now we dive into the animation and work out the nuances of every movement and every sound. Everything to make your explainer video move everyone!
Distribution
After your approval, we create all further versions of your explanatory film in the appropriate formats, lengths and languages for all your channels.
Congratulations
All the videos have been created and are online - hopefully we can now celebrate many successes together! And prepare the next explanatory video.
Hey, your search is over: Your team is ready to go!
There are far too many explainer video providers - we have a very special claim: every customer and every project is unique to us. That's why your explainer video should be too.
Our customers, from start-ups to NGOs and corporations, see it exactly the same way. So: look no further - we look forward to hearing from you!
Still have questions about explainer videos? Cracky will be happy to answer them!
Whatever you call it: explainer film, explainer video, explainer video or, somewhat sarcastically, explainer bear video - in general, this is a video format in which an idea, a product, a process or a project is explained in a clear and understandable way, usually in 60-120 seconds. However, the focus should be more on the WHAT and WHY - and less on the HOW. After all, an explainer video is not a how-to video - which provides specific and detailed instructions. A common misunderstanding.
Explainer videos condense complex content to the most important points - making your topic easy to understand and consume for everyone. You can also enrich your website, increase dwell times, boost conversions, expand your brand awareness and help your audience to understand information faster and better. Not bad, right?
Our explainer video prices generally depend on a whole range of factors: Complexity of the brief, scope of concept, length of the video, design/animation style, coordination process, intended use, scope of adaptations, social media versions, etc. We will be happy to provide you with a transparent, customized cost estimate with a clearly defined scope of services and a fixed price, which we will stick to. And, it costs nothing to ask!
Brevity is the spice of life! The sweet spot for explainer videos is between 60 and 90 seconds. If your topic is more complex, let's make several videos out of it. That way, you'll always reach your target group in a nutshell.
Very clear and simple: first the briefing discussion, then the concept (target analysis, script, design and key images) and finally the production (illustration, animation, soundtrack). We have already successfully implemented this process well over 3,000 times - we accompany you personally in every phase and are always available. Let's crack it!
Feedback is the be-all and end-all for the success of our joint project. We want to make this as easy as possible for you. That's why we invite you to our feedback platform at the start of the project. There you can view all the texts, designs and video versions we have created in real time and comment on them directly. If necessary, we can discuss more extensive feedback together in video calls.
For a crisp 60-90 second explanatory video and a high-quality animation style, a production time of 4-6 weeks should be planned. You will receive a precise timeline with all milestones and coordination dates from us after the initial meeting.
Your video project is in good hands with us! To prepare for a non-binding initial meeting, simply fill out our short project questionnaire and send us some initial information about your project (e.g. topic, target group, timing, budget). During our subsequent video call, we will clarify all open questions. You will then receive our offer booklet within 48 hours and we can get started immediately after approval. Start your project now!
The currency of the digital world is attention. Achieving this for your explainer video is hard work, or as we say: a damn hard nut to crack. Because our name says it all, we work hard to crack your topic, to get to the point and to implement it uniquely and individually. And we do it like none of our competitors or yours. All of this with the most reliable project management and the highest quality in conception, design and animation - including executive supervision!
Your video project is in good hands with us! To prepare for the briefing meeting, simply fill out our project questionnaire HERE and send us all the information about your topic (e.g. presentations, advertising materials). During our kick-off briefing meeting we will clarify all open questions. Then we can get started: We'll guide you through the process step by step - you'll first receive our video script with voiceover and preview images, then the finished explainer video for feedback and approval. Request a project now.
In a first video call we approach your topic and ask a lot of questions - e.g. what you want to explain, who your target group is and what your goals and ideas are. We combine all this information with a small competitive analysis and then recommend an individual explainer film style that will make you stand out and attract attention.
Owner& Founder
A nut to crack? Please get in touch!
Hi, I'm Klaus, founder and owner of nutcracker. For us, every project is a matter for the boss, I look forward to your inquiry and the exchange with you! Let's crack it!