Explanatory videosthat crack your topic.

Are you looking for new ways to explain your complex topic in an outstanding way? We'll crack your nut with disruptive storytelling and the most innovative explainer video designs. We not only get to the heart of your topic, but also create your explainer video 2.0 in an understandable, captivating and convincing way!

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Your explainer video 2.0 could look like this!

Bettina Petzold - Global Head of Marketing Lufthansa CargoPascal Holzhüter - Director of Marketing userwerkJenniferBeat Gerber - Press spokesman Amnesty InternationalVanessa Roger Grüneklee - Conducting Officer Schroders
+200 enthusiastic customers trust us.

Whether it's a new product, a groundbreaking project or internal processes like onboarding - we've successfully cracked almost every topic in +1,500 explainer videos for our +200 clients. Give us 28 seconds and be inspired by our best projects...

Make the difference with our explanatory videos !

The explainer is finally dead - at least for us. We produce the next generation of explainer videos. With everything it takes to catch and inspire target groups.

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Cracked complexity.

Like cracking a nut, we make the core of your topic visible. Whether it's an abstract topic or a complex process. We always think from the perspective of your target group and make it tangible and understandable for everyone.

Disruptive storytelling.

We don't tell the same story about Paul having a problem for the hundredth time. We are looking for the best storyline for your topic - one that is new and breaks with old patterns. And one that achieves one thing above all: Attention!

Outstanding video design

There are far too many explainer videos - so the design of your video should definitely match your brand. We develop your own individual and outstanding video style to suit your target group!

"Klaus and his team have already implemented many projects for Lufthansa Cargo. The results are outstanding and creative. I particularly appreciate his strategic advice and the always extremely pleasant cooperation"

Bettina Petzold - Global Head of Marketing Lufthansa Cargo
Bettina Petzold
Global Head of Marketing Lufthansa Cargo

"Working with Klaus and his team is a real pleasure. He is innovative and very professional. He understands perfectly his clients needs but even more important values and specificities."

Vanessa Roger Grüneklee - Conducting Officer Schroders
Vanessa Roger Green Clover
Conducting Officer Schroders

"The results of Nutcracker's work are excellent and the collaboration is uncomplicated and friendly. We will definitely work together again!"

Beat Gerber - Press spokesman Amnesty International
Beat Gerber
Press Officer Amnesty International

The nutcracker style guide: discover the latest video trends and designs.

Be inspired by the endless possibilities of our unique video designs. Individually conceived and developed for every customer and every project. Just click through and take a look!

Hybrid

Explainer videos were yesterday, today there's hybrid! This puts your explainer video on a much more real and credible footing: by using photos and real people, your video looks more authentic and much more modern. The whole thing is garnished with smart infographics and typography.

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Stopmotion

It can also be tricky - with an explanatory video produced using stop trick or stop motion. Here, objects are moved by hand, frame by frame. Usually combined with an animation, the result is an attention-grabbing video that is second to none.

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2D character

Telling a good story from the perspective of a character - that's what this style does. It doesn't necessarily have to be a person at the center - we have already invented various characters: from a drop of blood that has come to life for the topic of blood donation to a poor eye for digital glasses. There are no limits to the imagination here.

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3D animation

Do you have a product that simply has to be seen, understood and discovered in three dimensions? Then join us in the 3rd dimension. In this way, physical products in particular, but also abstract processes, can be staged in a visually spectacular way.

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Collage

The best of the creative worlds come together here: loose illustrations, handwriting, tactile surfaces and shapes as well as real photos. This style is highly emotive and is therefore particularly suitable for social and societal issues.

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Vector 2D

Do you have a product that simply has to be seen, understood and discovered in three dimensions? Then join us in the 3rd dimension. In this way, physical products in particular, but also abstract processes, can be staged in a visually spectacular way.

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Real-Mix

Animated characters are conquering our real world - this is a very hot trend. We have tracked this down and have already implemented it in several projects. Animated characters are inserted into real-life images and animated. An absolute eye-catcher!

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Linear

Do you remember the uncolored drawings from your first coloring book? In the meantime, however, the linear style has evolved; the colorless component is no longer decisive by definition. In explanatory videos, the linear style is often used to tell stories in a reduced but elegant mix of lines, colors and shading.

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Free advice

How can we help you?

Let us talk or write - we will be happy to produce your explainer video. We will create a personalized offer for you with initial ideas for implementation.

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100% free of charge and without obligation.
Portrait of Janika Ritter
Janika Ritter
Producer

We're real understanders and doers - let us crack your topic.

We create your premium-level explainer video for you: with the know-how from +2,000 projects and the passion of +15 creative minds. Multiple awards and millions of clicks.

More about us
Team picture of the nutcracker

Everything from a single source

From consulting and strategy to creation, animation and distribution.

Smart investment

The assets of an explainer video can easily be used to create many other advertising materials such as short videos or flyers.

Immediate start

No waiting around or blah blah blah - with us, your project starts as soon as you place your order. Express delivery is also possible.

Individual style development

Nothing off the peg, whether hybrid, vector 2D, 3D or stop motion - we can do it all!

Brand experts

15-strong agency team with extensive brand and corporate experience, from conceptioner to motion designer.

Explainer video premium

Many years of expertise, creative excellence and holistic individual solutions - whether internal or external communication.

Did you know? We are excellent...

Look behind the scenes: this is how our explainer videos are created!

First the idea, then an infinite amount of passion and heart and soul! The result is a unique explanatory video that makes a difference for TAFEL Germany.

Individual style development

Handmade videos: 100% individual

Immediate project start and planning security

100% in-house production for premium quality

Explanatory videos that are 100% convincing. With a clear message and individual motion design.

Whether for explaining a complex process, internal communication with employees or your project pitch - our explanatory videos creatively cover a wide range of communication occasions. Immerse yourself in our most diverse premium projects and be inspired!

Looking for more inspiration for your project? Find more here!
Even more projects

Your 3 advantages with a premium explainer video.

With animated moving images, you can enrich your brand on many levels and all channels - but also benefit enormously and achieve real results.

Save time & effort!

An explainer video uses voiceover and images to convey complex content in an easy-to-understand, short format. This way, your core messages are delivered quickly and directly.

Communicate more efficiently!

Many studies have proven it: Explanatory films are far more memorable than texts. That's why they are the perfect stylistic device to present yourself unmistakably to your target group.

Win hearts & customers!

Nothing can emotionalize as well as a good explanatory film. At best, its audiovisual implementation generates positive feelings and lots of likes. This can turn interested parties into real customers.

"Likeable and honest. Klaus Schwope and his team at nutcracker manage to develop a small story from any task, no matter how complicated, with pinpoint accuracy, creativity and style. A clear recommendation."

Pascal Holzhüter - Director of Marketing userwerk
Pascal Holzhüter
Director of Marketing userwerk

"Professional and fast cooperation, the result was designed incredibly creatively on our own initiative and was even completed well before the deadline despite the tight time frame. Completely satisfied and highly recommended!"

Elisabeth Brachmann - Communications Officer, Polytechnic Society Foundation
Elisabeth Brachmann
Communications Officer, Polytechnic Society Foundation

"I value not only the creativity but also the conceptional work. Putting a lot of focus on the concept, helped every time to build ground for a solid strategic approach, which was then turned into a beautiful and creative work. Can fully recommend Nutcracker as a professional and fun partner to work with."

Beata Debacka - IMC & Brand Strategist Zott SE
Beata Debacka
IMC & Brand Strategist Zott SE

Your explainer video nut, our crisp process.

We advise you personally, always have your objectives in mind and find the perfect approach for your project. Because we know exactly what inspires and convinces target groups. So your explanatory film production can begin - and this is how it works!

Step 1

Briefing

First of all, we ask lots of questions to get to the bottom of your topic. Once we know and understand every detail, we can crack your nut.

Step 2

Concept

Now we find a concept that really gets to the heart of your topic. Then we develop an individual and outstanding video design.

Step 3

Production

And action - now we dive into the animation and work out the nuances of every movement and every sound. Everything so that your explainer video moves everyone!

Step 4

Distribution

After your approval, we create all further versions of your explanatory film in the appropriate formats, lengths and languages for all your channels.

Step 5

Congratulations

All videos have been created & are online - now we will hopefully celebrate many successes together! And prepare the next explanatory video.

Hey, your search is over: Your team is ready to go!

There are far too many explainer video providers - we have a very special claim: every customer and every project is unique to us. That's why your explainer video should be too.

Our customers, from start-ups to NGOs and corporations, see it exactly the same way. So: look no further - we look forward to hearing from you!

Contact & get started
Team in a Meeting

Still have questions about explainer videos? Cracky will be happy to answer them!

Why a premium explainer video from nutcracker?

The currency of the digital world is attention. Achieving this for your explainer video is hard work, or as we say: a damn hard nut to crack. Because our name says it all, we work hard to crack your topic, to get to the point and to implement it uniquely and individually. And we do it like none of our competitors or yours. All of this with the most reliable project management and the highest quality in conception, design and animation - including executive supervision!

How do I create an explainer video?

Your video project is in good hands with us! To prepare for the briefing meeting, simply fill out our project questionnaire HERE and send us all the information about your topic (e.g. presentations, advertising materials). During our kick-off briefing meeting we will clarify all open questions. Then we can get started: We'll guide you through the process step by step - you'll first receive our video script with voiceover and preview images, then the finished explainer video for feedback and approval. Request a project now.

How do we find the right style for you?

In a first video call we approach your topic and ask a lot of questions - e.g. what you want to explain, who your target group is and what your goals and ideas are. We combine all this information with a small competitive analysis and then recommend an individual explainer film style that will make you stand out and attract attention.

Portrait of Klaus Schwope
Klaus Schwope
‍Owner
& Founder

A nut to crack? Please get in touch!

Hi, I'm Klaus, founder and owner of nutcracker. For us, every project is a matter for the boss, I look forward to your inquiry and the exchange with you! Let's crack it!

Enquire now without obligation
Everything from a single source
Top team of experts
Immediate start