Advertising video

Poor eye goes viral

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Branch

Consumer Goods

Client

ZEISS Vision

Project type

Advertising video

ADVERTISING WITH CHARACTER‍

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When we sat in the briefing and listened to the facts, we were amazed: We look at our smartphone an average of eighty times a day (!) alone.

One of our first thoughts: the poor eye! Then it was all up to us - we created a little character who suffers the adversities of visual stress one-to-one. Entertaining, cheeky and surprising for a premium brand like Zeiss.

But everything is only half as bad, because the Zeiss engineers save poor eyes with an ingenious invention: digital eyeglass lenses!

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Working with Klaus and his team is a real pleasure. He is innovative and very professional. He understands perfectly his clients needs but even more important values and specificities.

Vanessa Roger Green Clover

Conducting Officer Schroders

Klaus and his Team have already implemented many projects for Lufthansa Cargo. The results are outstanding and creative. In particular, I appreciate his strategic advice and the always quite pleasant collaboration

Bettina Petzold

Global Head of Marketing Lufthansa Cargo

The work of Nutcracker is excellent in the result and in the cooperation uncomplicated and sympathetic. We will definitely work together again!

Beat Gerber

Press Officer Amnesty International